What are the psychological bases of KYKO instruments?
KYKO instruments are generated based on multiple psychological theories that when combined become a stronger approach for profiling than using each theory standing alone. These are:
- Psychodynamic Theories which propose that behavior is motivated by the inner states such as desires, needs, wants and motives;
- Evolutionary and Genetic Theory which propose that behavior is a function of our genes;
- Behaviorist, Cognitive and Humanistic Theories which state that behavior is a function of our environment;
- Social Cognitive Learning Theory which proposes that behavior is a function of cognition;
- Psychoanalytic Theory by Sigmund Freud which explains that human beings lie on a continuum from relatively healthy to unhealthy in their mental and psychological dispositions;
- Evolutionary and Cognitive Theory which believes that human personality lies on a continuum from dynamic to static;
- Evolutionary and Genetic Theory which believes that no two human beings are alike even if they are identical twins growing up in the same environment due to genetic differences.
Why is it important to understand KYKO’s psychological constructs?
It is important to understand each person’s characteristics based on the five psychological dimensions simply because people are all different. Understanding these differences including our own, leads to harmonious relationships and hence a better and more productive work place. In addition, some job positions are better suited for certain types of character, and a knowledge of the person’s profile enables better placement on the job.
How is KYKO useful to organizations?
When the right person is place on the right job, it creates the “joy of working” in the person and a greater job-satisfaction when each part of the job is completed. This is happen on a daily basis and will certainly lead to higher productivity.
How are KYKO’s psychological constructs measured?
The psychological constructs and dimensions are measured using Likert Scales which provide raw scores that are sufficient statistics for measures. The raw scores from each dimension are converted to measures for linearity and objective comparisons. This process uses a log-linear model called the Rasch Model.
Why use Rasch Model?
Rasch Model is used to convert the non-linear raw scores into linear measures. Raw scores are not linear and the same quantitative representation will not reflect the same quantity of the dimension being measured, on different parts of the “scale”. Rash Model is also used to equate the different dimensions of KYKO personality onto a common scale, in order to make valid comparisons of the dimensions’ intensities in a person, in the determination of his profile. In addition, Rasch Model enables the construct validity of the dimensions to be checked.
Is the KYKO measurement process of the constructs and dimensions valid?
The use of Rasch Measurement allows KYKO to check for construct validity through the fit statistics. Misfitting persons and items are removed and only the final cleaned data are used for the item calibrations and the person measures. Hence person measures on each of the five dimensions are comparable to each other on one common scale which provides for correct ratios of intensities in order to have accurate psychological profiles for them.